Managing in a Global Economy
Develop a Global Company
This assignment will help provide you with an understanding of doing business globally.
You can either develop a global company by using similar traits of another company. Or you can identify a company looking to expand into the global market. Please be sure to include the following in your written paper and your presentation:
- What country do you want to do business in? What challenges will you face?
- What is the strategy and the competitive advantage for this company?
- What are the cultural differences? Organizational differences from one country to another?
- What legal aspects might you encounter?
- What will your start-up costs be?
- How many employees will you need to help with the start up?
The paper will be handed in for grading. In addition, you will present your findings to the class a 10 –15 minute presentation, covering the components above. This final presentation to the class should be in PowerPoint format.
Marking scheme for this assignment:
- Were all of the key components (listed above) for this assignment included?
- The information provided was a good assessment.
- Presentation to the class of what your company is about and why you chose the country you did.
Written paper is double-spaced and sources cited correctly